20170807_zaf_v01_031.jpg
Add to Lightbox DownloadAugust 7, 2017 - inconnu - A travel company in Kazakhstan is defending an advertising campaign featuring models posing as naked flight attendants.The message is that the brand’s services add nothing to the price of a plane ticket.It beings with a close up of female faces looking at the camera wearing cab in-crew style hats and cravats.As the camera pulls way , there is a banner running across the centre of the screen, hiding their breasts, showing holiday offers.As it pulls away even further the women take off their hats and can be seen using them to hide their private parts.The ad was posted by the community of social media sites such as Facebook and YouTube where it met with complaints Chocotravel ticketing service director Nikolay Mazensev said the ad was “bold and outrageous and we did not mean to offend,†according to Britain’s BBC.But Mazensev added: “It shows no less than you’d see on the beach or by the pool. Do you attack girls in short skirts or swimsuits?â€A spokesman for parent company Chocofamily insisted:†“There’s definitely no sexism. “Opinions were divided, but attention was made to the problem of high ticket prices.â€Others disagreed with that. A day after publishing the female flight attendants video, Chocotravel issued a naked male version.Critics pointed out the men were dressed as pilots, reinforcing other gender stereotypes. # PUBLICITE SEXISTE D'UNE COMPAGNIE AERIENNE KAZAKH (Credit Image: © Visual via ZUMA Press)
- Filename
- 20170807_zaf_v01_031.jpg
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- Represented by ZUMA Press, Inc. RTI
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- Contained in galleries
- Daily Round Up 7 Aug 2017

