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Dame Joan Collins stars in a new ad campaign for mobile phone network Three UK.

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Dame Joans Collins takes to the high seas and dons a captain’s hat in a new comical ad campaign for mobile phone network Three. The 86-year-old actress and Hollywood icon calls on phone customers to ‘ditch and switch’ their phone network to mark an industry-wide change in the UK allowing mobile users to change networks by sending a simple free text. The ad draws on five-times-married Collins’s vast dating experience to encourage viewers to take control and not stay in an ‘unsatisfactory relationship’. The Golden Globe star is seen living the high life on-board a yacht in sunny St Tropez, with playful nods towards the benefits of choosing ‘the one’, before she turns to the camera to say: ‘I’ve never settled for anyone or anything which didn’t float my boat… ‘It’s now easier than ever to switch. So darling if they’re not satisfying you, then just... ghost them. So, take control - ditch and switch to Three.’ Speaking about the campaign, Collins said: ‘Having been married a few times, I can tell you now that staying with someone just to be in a relationship won’t make you happy. ‘It took me a long time to find ‘the one’ because I was never ever going to settle for second best. The relationship you have with your mobile network shouldn’t be any different – when you start to feel unloved, dissatisfied and you can’t see past those niggles, it’s time to move on, darling.’ Launching on 2 July, mobile customers can get the code they need to switch networks by simply sending a free text message – rather than having to call their current provider – and can switch mobile networks in just one working day. To mark this, Three is offering new and upgrading customers six months half price line rental, on its Unlimited tariff (24 month Advanced Plan). This offer is available now until 22 August, on a range of handsets, Home, Tablet and SIM only plans. For example, a 24-month SIM-only Advanced Plan with unlimited data, calls

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Joan Collins takes to the high seas in new mobile phone network ad - 4 July 2019
Dame Joans Collins takes to the high seas and dons a captain’s hat in a new comical ad campaign for mobile phone network Three. The 86-year-old actress and Hollywood icon calls on phone customers to ‘ditch and switch’ their phone network to mark an industry-wide change in the UK allowing mobile users to change networks by sending a simple free text. The ad draws on five-times-married Collins’s vast dating experience to encourage viewers to take control and not stay in an ‘unsatisfactory relationship’. The Golden Globe star is seen living the high life on-board a yacht in sunny St Tropez, with playful nods towards the benefits of choosing ‘the one’, before she turns to the camera to say: ‘I’ve never settled for anyone or anything which didn’t float my boat… ‘It’s now easier than ever to switch. So darling if they’re not satisfying you, then just... ghost them. So, take control - ditch and switch to Three.’ Speaking about the campaign, Collins said: ‘Having been married a few times, I can tell you now that staying with someone just to be in a relationship won’t make you happy. ‘It took me a long time to find ‘the one’ because I was never ever going to settle for second best. The relationship you have with your mobile network shouldn’t be any different – when you start to feel unloved, dissatisfied and you can’t see past those niggles, it’s time to move on, darling.’ Launching on 2 July, mobile customers can get the code they need to switch networks by simply sending a free text message – rather than having to call their current provider – and can switch mobile networks in just one working day. To mark this, Three is offering new and upgrading customers six months half price line rental, on its Unlimited tariff (24 month Advanced Plan). This offer is available now until 22 August, on a range of handsets, Home, Tablet and SIM only plans. For example, a 24-month SIM-only Advanced Plan with unlimited data, calls